Grey Bangladesh leads Cannes Product Design Lions with three shortlists

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Eco Cooler.jpgIn a major achievement for the Bangladesh advertising industry Grey Dhaka has been shortlisted 3 times in the Product Design Lions category in Cannes.

Two of Grey’s shortlists are for the Eco-Cooler – the world’s first-ever zero electricity air cooler, which uses re-purposed plastic bottles cut in half and put into a grid, in accordance to available window sizes. Based on wind direction and airflow pressure, the Eco-Cooler has succeeded in decreasing the temperature in tin huts by up to 5° Celsius.

Asia has 9 of the 34 shortlists in this category. Also shortlisted are: J Walter Thompson Bangkok, Dentsu Tokyo, J Walter Thompson Japan, J Walter Thompson Malaysia, VML QAIS Singapore and McCann Erickson Mumbai.

VIEW THE PRODUCT DESIGN SHORTLIST: Product Design Lions Shortlist.xlsx