Noisy Beast prepares for China expansion after winning Biostime infant formula account

Full service agency Noisy Beast, with offices in Melbourne, Sydney and London, has announced its plans to establish a China office following successfully winning the Biostime infant formula account. Biostime is a fully imported leading Infant Formula Brand in China. Biostime International recently purchased another one of Noisy Beast’s clients Swisse Wellness.

Says Adam Hilton (left), managing director of Noisy Beast: “Biostime’s opportunities for growth are enormous. We’re thrilled to be working with them to develop a new strategic direction for the brand in China, and look forward to successfully launching the brand into Europe and Australia.”

Says chief executive officer of Biostime, Fei Luo: “We have been extremely impressed with the work that Noisy Beast has done for Swisse as we now look to utilize them to build on the strength of the Biostime brand globally.”

Noisy Beast employs over 50 people in Melbourne, Sydney, London and China with clients including Swisse Wellness, Swann Insurance, Infiniti Cars and PGT.