Mirum Asia Pacific provides access to Forrester Research’s Digital Maturity Assessment Tool

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Mirum and Forrester team.jpgMirum Asia Pacific is now providing access to Forrester Research’s Digital Maturity Assessment Tool, a pivotal new offering of the agency’s regional Digital Transformation Consulting practice.

The Forrester digital maturity assessment tool will help clients assess their overall digital readiness, and provide step-by-step recommendations on how to elevate their digital capabilities.

“With the likes of Alibaba, RedMart, Uber, AirBnB and Grab disrupting traditional businesses in Asia, companies are realizing the need to overhaul dated business processes and operations and to find new revenue streams via digital channels with focus on the customer’s experience across your brand’s digital touch points across multi-screens,” said Sharon Ng, Mirum’s Head of Strategy & Advanced Analytics Consulting.

“Every company is either developing, or expanding, their digital roadmap. This assessment tool helps business leaders understand where the digital business opportunities are within their organization,” said Nanda Ivens, CEO of Mirum Asia Pacific.

Forrester’s Digital Maturity Assessment Tool provides clients with a world-renowned, credible third-party evaluation scorecard.

“Today’s digital leaders are responding to the clear and present threat of digital disruption by transforming their firms. This tool assesses foundational aspects that matter to a company’s overall digital transformation. It’s about embedding digital capabilities into the very heart of their business, making digital a core competency,” said Rueben Anthony, Managing Director of Mirum Singapore.

A preview version of the Digital Maturity Assessment is available on Mirum’s website.