DDB Group Hong Kong named Best of Show Agency at Hong Kong MArkies awards

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DDB at Markies.jpgDDB Group Hong Kong picked up the Best of Show Agency at the Hong Kong MArkies on Friday night in Hong Kong. The awards night pitted the best works of Hong Kong’s agencies against each other in an event that celebrated creativity, effectiveness and execution.

DDB landed five Golds, two Silvers and one Bronze awards, as well as four finalists. Trophies were presented to the agency for its work for key clients McDonald’s, Vita, Landmark and TSL and across a wide spectrum of categories from Best Idea – Experiential, Best Idea – Customer Engagement, Best Idea – Launch, Best Idea – Video to Best Idea – Apps. The finalists were selected by a panel of 14 senior marketers who looked at nearly 600 submissions.

Carol Lam, Managing Director and Chief Creative Officer of DDB Group Hong Kong said, “We are thrilled to top the MArkies and to have done it with big, serious clients. We have always had a reputation for developing creative solution to help brands achieve great business success. Our wins tonight are testament to this and we shall keep applying this belief to every one of our clients.”

DDB won Gold for:

LANDMARK Christmas 2015 – Wishes Come True

Category:  Best Idea – Apps

 

VITASOY Stand By Me & A-Z Collectable Packs Campaign

Category: Best Idea – Customer Engagement

 

McDonald’s Quarter Pounder  – A Surprise in Disguise

Category:  Best Idea – Experiential

 

McDonald’s – The Big Mac Karaoke Chant

Category: Best Idea – Video

Category: Best Use of Video

For the full list of awards go to the Marketing Interactive website.