2016 HK4As Effie Awards judging panel announced led by Kitty Lun and Viveca Chan

Kitty Lun & Viveca Chan.jpgThe HK4As (The Association of Accredited Advertising Agencies of Hong Kong) continues its call for entries for the 13th Effie Hong Kong Awards, inviting marketers, brand owners, advertising and media agencies to submit entries for their successful advertising campaigns.

Effie Hong Kong persists in its spirit, recognizing effective campaigns that can demonstrate measurable and outstanding results in Hong Kong. This year, they invited expertise from different fields, including creative, research, academic, media and marketing sectors to join the 2016 Effie Awards judging panel in order to make a truly all-rounded measurement. Two reputable Jury Chairmen in the advertising industry will lead the judging panel to select the outstanding campaigns. The Judges include:

Jury Chairmen
1. Kitty Lun - Head of Creative Shop, Greater China, Facebook (pictured above left)
2. Viveca Chan - Chairman & CEO, WE Group (above right)
Judging Panels
1. Cindy Chan - Chief Strategy Officer, Focus Media Group
2. Tina Chao - General Manager, Marketing, Hong Kong Tourism Board
3. Dr. Clara Kan - Lecturer, School of Journalism & Communication, The Chinese University of Hong Kong
4. Sylvia Lee - Head of Central Marketing, Hang Lung Properties
5. Richard Leong - Chief Executive, Pizza Hut Hong Kong Management Ltd
6. Judy Sun - Executive Manager, Branding & Programme Services, The Hong Kong Jockey Club
7. Karen Tam - Assistant General Manager, Promotions and Marketing, Harbour City Estates Limited
8. Yvonne Tang - Senior Director, Marketing, McDonald's Restaurants (Hong Kong) Limited
9. Richard Tsang - Chairman, Strategic Public Relations Group
10. Paul Tse - Chief Marketing Officer, Hong Kong and Macau, FWD Life Insurance Company (Bermuda) Limited
11. Ivan Wong - Managing Director, UA Cinema Circuit Limited
12. Leo Zhang - Founder & CEO, WebEnergy
13. Fay Zhao - Marketing Director, Durex China

Online Entry is now open until 18 April 2016. There are two rounds of judging, including 1 online and 1 on-site judging. The first and second round judging will be held on 29 April - 13 May and 26 May respectively, with the official announcement of the finalists online on 27 May and winners at the Presentation Gala on 16 June at JW Marriot Hotel.

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