Ogilvy Japan elevates David Rittenhouse to representative director of Neo@Ogilvy

Ogilvy & Mather Japan has promoted David Rittenhouse to Representative Director of Neo@Ogilvy KK.

Rittenhouse (pictured) is a founding member of Neo@Ogilvy in NY, joining as one of the first employees when it was formed in 2006. He has successfully built up its business and in 2014 moved to Tokyo as Managing Director of Neo@Ogilvy. Since then, Rittenhouse has introduced a number of leading programmatic media, unique content sponsorships for publishers and other innovative ways to reach an audience that is increasingly using digital channels as primary channels.

Rittenhouse said, “I am thrilled to be in a new position to contribute to the growth and greatness of Ogilvy Japan’s media discipline. As someone who has been with Neo since it was founded, I have never been more confident in our ability to do significant and valuable work for our clients. Neo means “new” reflecting our purpose to continuously improve digital marketing experiences. It is my responsibility to work with the other Ogilvy disciplines to ensure that nothing gets in the way of effective, creative media work for our clients.”

Todd Krugman – President of Ogilvy & Mather Japan said, “David has made a significant positive impact on the growth of the business in Japan since he joined. David embodies everything that is great about Ogilvy and our values and we are lucky to have him as one of our key leaders in market.”

Rittenhouse joins the Executive Committee and in this capacity contributes to Ogilvy & Mather Japan’s group performance and growth strategy.