Leo Burnett Manila entices theatre goers to see plays never been staged before at Virgin Labfest
July 23 2015, 10:51 am | | No Comments
Some real-life dramas have become all too familiar. The Virgin Labfest “Familiar Drama” radio campaign from Leo Burnett Manila depicts three: the driver with a sob story to avoid a speeding ticket, the baby-kissing politician wooing voters and the fortune teller who dishes out cliché predictions.
For new drama, the listener is invited to watch the Cultural Center’s Virgin Labfest, a theatre festival that features plays that have never been staged before.