D&AD Press Advertising category sees Y&R Beijing, Y&R Malaysia and Lowe China awarded Pencils

Following the first day of judging at the D&AD awards 28 Pencils have been awarded in the Press Advertising category, including three to Asia. Agencies have to wait until the D&AD Awards on 21 May to find out which colour Pencil they have been awarded.

Y&R leads the way with both their Beijing and Malaysian offices being awarded a Pencil for Penguin Audiobooks “MIC” campaign and “Cans of Positivity” for Campbell Soup for Southeast Asia respectively.

The third Pencil winner for Asia is to Lowe China for “Human Traffic Sign” for Shanghai General Motors.