18 shortlists at The One Show for Singapore with Ogilvy & Mather, BBDO + Kinetic leading the way

Ogilvy & Mather has 6 of Singapore’s total of 18 shortlists at this year’s One Show. Other agencies to do well were BBDO Proximity Singapore and Kinetic Singapore.

For Ogilvy their Unilever “The Day I Visited My Son – A True Story” campaign was their best performer with 3 shortlists. Coke “Share A White Christmas” is shortlisted twice and “Movie Emoji” for SingTel is shortlisted once.

all 4 of BBDO Proximity’s shortlists are for the interactive CarbonStory LLP “World Under Water” campaign. Kinetic’s 3 shortlists are for “Rubbish Famzine. Till Death Do Us Part”.

BBH, J. Walter Thompson, Grey Group, &Larry and H55 also have 1 shortlist each.

Overall, The One Show received more than 20,000 entries from agencies in 65 countries.