Campaigns & Grey spices up Nissin Cup Noodles in new television campaign in the Philippines

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Whoo.jpgNeuron, the second ATL agency of Campaigns & Grey, has launched a campaign for Nissin Cup Noodles’ new Spicy Hot Beef flavor in the Philippines.

The campaign aims to capture the audience with a powerful craving for cup noodles and the juiciness of flavorful beef plus the intense kick of spice, all while promoting the Japanese equity of the brand. What resulted was a spot using elements that fused Japanese culture with Filipino humor.

Credits –

Creative Director: Jun Ureta

Art Director: Chico Javier

Copy Writer: Patricia Lumanlan

Managing Director: Meldy Warren

Account Manager: Addison Quintos

Producers: Steve Vesagas, Sonny Trajano

Director: Jeorge Agcaoili

Production House: Provill

Post-production: Provill