Lowe China wins top Press gong for ‘Human Traffic Signs’ at Cristal Festival: BBDO Singapore and Fred & Farid Shanghai also win big
Lowe China’s multi award winning “Human Traffic Signs” campaign for Shanghai General Motors has picked up another major gong with the Best of Press Grand Cristal at the Cristal Awards Festival in France. The campaign also won a Cristal award in the Automotive Press category and a Saphire Award in the Outdoor category.
BBDO Singapore and Fred & Farid Shanghai were also big winners across the two categories.
BBDO Singapore won 2 Cristal Press awards and 2 Cristal Outdoor awards for their “Guinness Draft in a Bottle” campaign for Asia Pacific Breweries.
Fred & Farid Shanghai’s Porche 911 print work won Cristal, Sapphire and Emerald awards in Press and 2 Cristal, 1 Sapphire and 2 Emerald awards in Outdoor.