Ringo Fai and Steven Yip join Saatchi & Saatchi South China’s digital team in Hong Kong
Saatchi & Saatchi South China has recruited Ringo Fai and Steven Yip to further enhance the team’s digital integration and optimize its digital strategy and execution capabilities. They will be based out of Saatchi & Saatchi’s Hong Kong office.
Fai (pictured left) will focus on providing digital integrated planning services for clients as Digital Planning Director for Saatchi & Saatchi South China. Prior to Saatchi & Saatchi, Ringo worked in Tribal Worldwide & BBD Group HK & China as Social Media Lead & Digital Strategist, and then he went to GroupM Interaction Hong Kong to be Director of Social Media. He has more than ten years of digital experience and has provided digital strategy planning service to Microsoft Asia-Pacific, Sony, Canon, Wrigley, Shiseido, Huawei, McDonald’s, Procter & Gamble, Volkswagen, IKEA, Fonterra, Vitasoy, DBS Bank, which makes him establish a good understanding on FMCG and youth brands’ consumer behaviour.
Yip (pictured left) graduated from Griffith University, Australia majoring in Information Technology. He is not only quite experienced in project management and customer communication, but also skilled in web and APP development.
Possessing eight years’ experience in the field of web and platform development and maintenance, he has worked with The Peninsula Group, Hong Kong Land, Audi, Procter & Gamble, Estee Lauder Group etc. Prior to Saatchi & Saatchi, He served as project manager at Isobar Hong Kong and now he is appointed as Digital Senior Project Manager for Saatchi & Saatchi South China.
“With Ringo and Steven’s digital expertise, our entire digital system will be further solidified,” said Alexis Chiu, Managing Director of Saatchi & Saatchi South China. “From the moment we receive a client brief, our digital team can now fully invest itself in researching and formulating a strategy, enabling the execution team to implement the integrated strategy even more effectively. We look forward to seeing the outstanding digitally integrated campaigns to come.”