Kevin Chiu and Paul Ho join Saatchi & Saatchi South China as group creative directors in HK
Saatchi & Saatchi continues to grow its creative capabilities in South China, enlisting Kevin Chiu and Paul Ho to further raise the profile of the agency with their digital creative expertise and shopper marketing savvy.
Chiu (pictured left) comes on board as Group Creative Director of South China, applying his sharp digital creative acumen to the agency’s clients, including Pampers, Head & Shoulders, Swire Properties and Mead Johnson etc. Having honed his digital skills in the industry for over 15 years, Chiu not only has a flair for digital creative, but is also adept at providing clients with fully integrated creative solutions. Prior to joining Saatchi & Saatchi, he worked at DDB’s Hong Kong and Shanghai offices. His impressive client portfolio includes Volkswagen, McDonald’s, Unilever, Hershey’s, Qoros, Coca Cola, Pepsi, Johnson & Johnson, Microsoft, Philips, Disneyland and more.
Ho (picutred left) specializes in shopper marketing and activation, finding creative ways to influence and change shopper behaviors, making brand experiences truly come alive for consumers and eventually triggering purchases. After 14 years of sharing his creative talents with Saatchi & Saatchi Hong Kong, Ogilvy & Mather and Geometry, Ho returns to Saatchi & Saatchi once again – this time in the capacity of Group Creative Director for South China. He is responsible for providing his uniquely inspired creative services in shopper marketing and activation to South China clients such as Procter & Gamble and Mead Johnson etc.
Working in Saatchi & Saatchi’s Hong Kong office, Chiu and Ho will report directly to Carol Lam, Chief Creative Officer & Managing Partner of Saatchi & Saatchi South China. “The clients we serve are the most influential, both domestically and internationally, so our demands for creative performance are extremely high to match our clients’ incredible potential, and we always try our best to provide clients with the most cutting-edge and effective creative services,” said Lam. “Following the organizational restructuring and accumulation of talent in South China over recent years, our creative team has really gone beyond offering traditional creative services, blossoming into a team that provides truly integrated branding, digital and shopper marketing creative services. Kevin and Paul are spurring us on to keep moving forward and continuously improve our professional creative services.” Lam added.