Adobe names XM Asia their Digital Marketing Partner for second year in a row

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Vince Lui_XM.jpgXM Asia Pacific has been named Adobe’s 2014 Digital Marketing Partner of the Year for Southeast Asia and Hong Kong for the second consecutive year.

The award was presented at the Adobe Digital Marketing Symposium in Singapore, which drew over 800 senior marketers, in recognition of XM Asia’s commitment to technical innovation, remarkable year-over-year business growth, and success in supporting Adobe Digital Marketing customers.

“XM Asia has a long history providing leading brands with world-class interactive, web-based solutions, said Adobe’s Asia Pacific Director, Partner engagement, Damon Scarr: “I congratulate XM Asia on their success this year and look forward to continuing that success into the future.”

Adobe is a leader in digital marketing, with Adobe Marketing Cloud the only solution which offers a complete set of analytics, social, advertising, targeting, campaign and web experience management solutions to deliver business transformation in the enterprise.

XM Asia, a JWT company, has strategically built out its consulting practice over the last 10 years, complementing the company’s fast-growing digital marketing offering. XM Asia has acquired XM Gravity, in Jakarta, and Thomas Idea, in Bangkok, and DesignerCity, in Hong Kong in the last 16 months, and signed a deal in June to acquire Sofresh, a leading digital creative agency in Vietnam. The company also has offices in Malaysia and Singapore.

 “We are extremely honoured to receive this award two years in a row.” said Vince Lui (pictured), Regional Director, XM Consulting. “Through our productive partnership with Adobe, we are developing intelligent digital marketing solutions that are transforming the way our clients engage consumers across geographical borders, devices and channels. They can better deliver relevant content based on consumer behaviours and intent. We look forward to more successful collaboration with Adobe.”