The blind host a food critic tv show, Blind Taste, an initiative by BBDO & Proximity Thailand

In Thailand blind people are often perceived to be inferior but losing one sense enhances the others, especially a sense of taste.

BBDO & Proximity Thailand helped Thailand Association of the Blind create Blind Taste, a food critic tv show hosted by blind people in order to find restaurants where food is all about the taste rather than their looks.

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