Arcade Indonesia wins Pizza Hut Delivery pitch

Arcade Indonesia has scored another big win coming out on top in a three-way pitch for PHD – the Pizza Hut Delivery business.

Pizza Hut is known as the world’s largest pizza brand, the favourite for thousands of Indonesians and since 2007 PHD – Pizza Hut Delivery, has expanded the reach and delivered quality food to Indonesian homes for everyone to enjoy.

Now PHD has delivered its advertising business to Arcade, who will handle all communications. Arcade’s appointment will kick-off with work for the company’s annual Ramadan campaign this year.

Riri F. Hassan, PHD Country Head of Branding & Marketing said: “We are extremely pleased to be joining forces with Arcade. We see them as a true partner for our business with an obvious passion for our brand that was evident during the decision process”.

Aldo Hutomo (pictured), Creative Director & Partner of Arcade Indonesia added: “It’s great to be partnering with PHD and to see their business grow with us in this market with some very fresh thinking across all forms of communication. We welcome the challenge of how to make the work stand out from the crowd in an appealing way as well as impact