Citra Pariwara Advertising Festival judging kicks off in Jakarta for Friday’s awards presentation

The judging of Indonesia’s Citra Pariwara Advertising Festival began yesterday with several juries coming together to deliberate on this year’s entries. Citra Pariwara first started in 1987, and since then has been the most respected and is currently the only advertising festival in Indonesia, organized by Indonesian Association of Advertising Agencies.

The theme for the festival which started today is “A Celebration of Human Stories”. In the era of ever changing technology, platform, and channels, one thing remains: our innate desire to consume, create, and share stories. “This year we want to remind everyone in the industry that human stories are still the most powerful force of all, an essential prerequisite to and aftermath of great communication ideas”, said Lulut Asmoro, Chairperson of Citra Pariwara 2013 Committee and also CEO of JWT Jakarta.

International judges have joined local creative directors to sit in judgement. The international jury includes Graham Kelly (Isobar Asia), Farrokh Madon (Y&R Singapore), Andrew Petch (Saatchi & Saatchi Philippines), Ajay Thrivikraman (Publicis South East Asia), Jon Loke (O&M Singapore), Miwako Hasukawa (Dentsu Tokyo), Ng Heok Seong (Havas KL), Masaru Kitakaze (Hakuhodo Japan), Stephen Douglas (Fin Design+Effects Asia Pacific), Anton Morgan (Two AM Malaysia), Klaus Fuxjager (Freelance Cinematographer) and Kim Shaw (Campaign Brief Asia).