Leo Burnett Hong Kong’s Kinder Joy’s “Mobile Goodness” wins Grand Kam Fan award

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HK4a!.jpgThe highly regarded Hong Kong Kam Fan Awards were held over the weekend.

The HK4As (Association of Accredited Advertising Agencies of Hong Kong) has been organizing the Kam Fan Awards annually since 1984, to recognize and honor the best works in the market and is hailed as one of the largest Advertising awards ceremony in Asia.

Mrs. Carrie Lam Cheng Yuet-ngor, GBS, JP, the Chief Secretary for Administration of Hong Kong SAR Government was the guest of honor, joined by Ad Veterans Leonie Ki, Jimmy Lam, Tomaz Mok, Robert Chua, and Elaine Chow. Miss Hong Kong 2013 Grace Chan, Sisley Choi and Moon Lau were also at the show along with many other beautiful people to help celebrate with the winners.

HK4A.jpgThe Grand Kam Fan winner was “Mobile Goodness” of Kinder Joy by Leo Burnett Hong Kong. The jury agreed that the idea of this Grand Prize is very relevant to the products. “This campaign let the kids understand the importance of sharing. Even though it is not a big budget campaign, the power of it can make the kids feel the joy of sharing, feel the joy of owning a new toy.” said Michael Dee, Jury Chairman of the Awards.

“Mobile Goodness” also won the Outdoor Kam Fan.