Grey Group Singapore flys high on Qatar Airways with shortlists in the 2013 Effie MENA Awards

Grey Group Singapore has been shortlisted for two categories in the prestigious 2013 Effie MENA (Middle East and North Africa) Awards, the regional version of the globally renowned award for marketing excellence.

Grey Singapore was named finalist in two categories for its Tweet-a-Meet campaign for Qatar Airways. The only agency based in Singapore to have made the shortlist, Grey is competing amongst other well-known peers in the “Travel, Tourism and Transportation” and “Best Use of Social Media” categories.

Tweet-a-Meet has already been widely recognised having bagged a Silver Trophy at the Singapore Effies 2013 in the Travel/Tourism/Destination category. It has also been nominated in three categories in the Singapore Institute of Advertising Hall of Fame Awards, where Grey is competing in a total of seven categories including Agency of the Year.

“We are highly excited that Tweet-a-Meet has been shortlisted for the 2013 Effie MENA. Being the only Singapore agency to make the list is an honour and a clear affirmation of the talents we have in our local office.  This nomination also validates Grey Singapore’s capability to conceptualise and execute impactful global campaigns that achieve results on various scales,” said Subbaraju Alluri, CEO of Grey Group Singapore.