Dentsu wins Olympic Games and Youth Olympic Games broadcast rights in seventeen territories

Dentsu Inc. has been awarded International  broadcast rights in 17 countries and territories across Asia for the XXII Olympic Winter Games (2014) in Sochi, Russia, the Games of the XXXI Olympiad (2016) in Rio de Janeiro, Brazil, and the 2nd Summer Youth Olympic Games (2014) in Nanjing, China, by the International Olympic Committee.

Dentsu has acquired exclusive broadcast rights on all media platforms, including television,

radio and the Internet, for the three editions of the Games in Afghanistan, Brunei, Cambodia,

Chinese Taipei (Taiwan), East Timor, Hong Kong, Indonesia, Iran, Laos, Malaysia, Mongolia,

Myanmar, Papua New Guinea, Philippines, Singapore, Thailand and Vietnam.

Last month Dentsu was awarded the broadcast rights in five Central Asian countries –

Kazakhstan, Kyrgyzstan, Tajikistan, Turkmenistan and Uzbekistan – for the XXII Olympic Winter

Games (2014) in Sochi and the Games of the XXXI Olympiad (2016) in Rio de Janeiro.

Dentsu will now begin the process of securing broadcast partners in all 22 territories.