Y&R retains Republic of Singapore Navy

Friday 11, January 2013 at 9:21 AM by CB
MelvinKuek.jpgY&R Singapore has officially retained the Republic of Singapore Navy account.

Y&R remains as agency of record for the Navy until 2014, having handled the business for the past three years.

Melvin Kuek, Managing Director of Y&R Singapore (pictured) said, "The Republic of Singapore Navy is not only an important client, but we are proud of the important role it performs in protecting our waters as well as those further afield - such as recently in the Gulf of Aden."

Continued Kuek, "It is testimony to the hard yards put in by everyone in the agency that we now see Y&R Singapore going from strength to strength with the retention of cornerstone client M1, winning BMW, and now extending our relationship with the Republic of Singapore Navy. We look forward to continuing this momentum in 2013 and building creative and commercial success with all our clients."

Kuek was named Managing Director of Y&R Singapore in June 2012, soon after Y&R Singapore welcomed renowned creative Farrokh Madon on-board as Chief Creative Officer.

2 Comments

For the record said:

The pitch was completed before the new MD and CCO were hired.

January 11, 2013 9:44 AM
so bitter? said:

:)

January 13, 2013 8:42 PM

Leave a comment

Copyright © 2013 Campaign Brief

About Campaign Brief Asia

A blog for advertising creatives in Asia. To pass on news or advertise on the CB Asia blog, or to subscribe to Campaign Brief Asia or Campaign Brief Australia/NZ magazines, or The Work 09 Annual, email: Kim or Michael

Latest jobs
Retrieving latest jobs

Recent Entries

House rules for commenting

Here are the ground rules for posting comments on stories: This site is a moderated blog. Comments that are seen to be more abusive than witty and/or constructive will not be posted. Obviously, we do not allow 'hate speech' or comments that are seen as a personal attack, defamatory, degrading or prejudicial to an individual or company. Overly abusive language also adds nothing to any discussion and will not be published. On occasions we will be asking people to contribute work, opinions and views on various topics - you are free to disagree, so long as you observe the above rules and remain constructive.