Vale Linds Redding - art director and animator

Linds worked as an art director for several agencies in London and Edinburgh, before emigrating to New Zealand with his family in the mid nineties. He worked for most of NZ's top creative agencies, Saatchi, DDB, Colenso and The Campaign Palace before leaving agency life at the millennium to pursue his interests in Motion Graphics and animation. For the past ten years, Linds has run a successful animation studio designing and producing TVC's for the New Zealand advertising industry.

In late 2011, at 51 Linds was diagnosed with inoperable Eosophigal Cancer. He then gave up work to spend his time at home on Waiheke Island in Auckland's Hauraki Gulf walking, writing, drawing and making music. Up until recently, he was still blogging on the tricky business of living and dying at


CD said:

Only just 'met' Linds this morning when a friend posted the link to his excellent blog post "A Short Lesson In Perspective"; his passing lends the post an even more pointed and poignant perspective. Vale Linds.

Andrew Tinning said:

An incredibly talented and equally lovely man. So unfair.

Albert Scamus said:

RIP...I never knew him but that's an article that seems to have struck a chord with a lot of people...would suggest you cop a read if you're not bashing out a campaign on a crazy deadline...come to think of it, if you are bashing out a campaign on a crazy deadline then you absolutely MUST read'll see why.

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