NYC-based TBWA\Worldwide digital ECD David Lee harnesses the power of Hurricane Sandy for Young Glory November brief – deadline: Nov 30

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Screen shot 2012-11-05 at 6.47.25 AM.jpgPower outages, flooding and isolation as a result of Hurricane Sandy has not stopped NYC-based Worldwide Digital ECD David Lee of TBWA\Worldwide from getting up his Young Glory November brief. In fact, he’s made the brief about it.

The brief is live now and forms brief number 2 in a series of 8, issued over 8 months by 8 of the industry’s biggest names – all in an effort to find advertising’s most consistently creative emerging international talent.

Screen shot 2012-11-05 at 6.50.55 AM.jpg“Being one of many experiencing the power outage in downtown Manhattan, it’s been amazing to see all the crowds huddling up next to available power sockets in stores and restaurants, to mobile generators on trucks letting people power up their phones,” says Lee (left).

“Sometimes you need a once in a lifetime event like this to realize how much we take for granted. I’m sure many of the pain points we’re going through right now will turn into seeds for amazing new product ideas and new creative solutions.”

The brief is live now and forms brief number 2 in a series of 8, issued over 8 months by 8 of the industry’s biggest names – all in an effort to find advertisings most consistently creative emerging international talent.