i-dac has appointed Ranjeet Shandu as Account Director for their Singaporean operation

i-dac, the digital agency of the HakuhodoDY Group, has hired Ranjeet Shandu as Account Director for their Singapore operation.

Shandu is a Singaporean who spent a large part of his career at Citibank Singapore in various cross functional roles from strategy, integration, brand compliance, analytics, training, merchant acquisition to vendor and project management. While at Citi, he was responsible for Ultima and CitigoldI e-strategy under the Citibank World Privileges banner.  

He has also had account and project management roles at BBDO Proximity and OgilvyOne in recent years.

Kyosuke Matsui, Vice President DAC Asia said, “It is imperative for i-dac to have a local leader who is strategic, knowledgeable and well-connected in the Singapore market. Ranjeet’s last decade spent in the local digital scene gives us a distinct advantage with Clients, partners and vendors alike.”

Shandu said, “This is a fantastic opportunity to build a pioneering team in one of the world’s leading digital markets. DAC has a formidable reputation as a digital powerhouse in Japan, and the Singapore office will act as the springboard for growth in South East Asia. I’m really looking forward to working with the network leaders and the larger Hakuhodo group of companies.”

DAC is an integrated digital services organization with more than 15 subsidiaries specialising in research, insights, strategy, creative development, media planning and buying, traffic management, analytics, DSP, broadband ad serving, ad evaluation services and search among others.