DDB adds four heavyweight creatives in Shanghai

DDB Shanghai has boosted its creative department with four international, multi-skilled senior creative leads.

Albert Lin joins as Head of the Design and Arts, Jing Wu as Senior Art Director, Ying Chang as the Associate Creative Director and Christopher Tsui as the Senior TV Producer. Together they inject fresh creative blood into the agency working across various projects closely in partnership with clients to deliver creative business solutions.  

All four new hires will report directly to Jimmy Lam, Vice Chairman and Chief Creative Officer DDB Group North China.

“I am thrilled with our new creative hires, which complement our teams here in our Global Creative Hub Shanghai and adds international dimension and pedigree experiences. Our focus is to produce work of world-class standards and be the agency at the forefront of creativity and business solutions,” says Lam.  

Albert Lin

Albert is Taiwanese American bringing extensive international perspective with more than 15 years’ track record in the creative field. Having studied both in Japan and New York, Albert is a resourceful art director focusing on translating underdeveloped concepts into imagery. He has art directed Broadway show posters and print ads for clients such as Swarovski Crystal, Givenchy Perfume to Paper magazine, Pantone and advertising material for Vera Wang. Albert has held roles ranging from Art to Creative Directors, as well as Adjunct Instructor in New York.

Ying Chang  

Ying has worked in Taiwan starting out as an illustrator and later transferring her skills to copywriting. After graduating from National Taiwan University with a major in Sociology, she moved to UK to learn design. She studied Graphic Design in University of Arts London and then worked in Seed-Design before moving back to Taiwan to lecture in Illustration during weekends. Although she studied Design, Ying swapped to copywriting while working at JWT Taiwan. She has won Awards for Mazda in the LongXi Awards Finalists and the Hennessy Fine de Cognac gift-packaging prizes.

Jing Wu

With a background in digital, corporate and information design and typography, Jing has had seven years of industry experience. Jing has also had international exposure while studying in the UK at the University of Arts London. To this day he still keeps the title of Director of University of Arts London Alumni Association Shanghai Branch.

Christopher Tsui

Christopher believes in measuring the value and power of messaging in films rather than just value based on budget. Christopher is free minded and has had over 18 years of experience in the creative field in roles as Casting Director to TV producer and Associate Creative Services Manager. He is passionate and has an immense interest in advertising. This passion has translated across projects such as the Coke TVC in 2007 for Moviola Productions, as well as being the Director of the HK Federation of Insurers Campaign.

Pictured from L to R: Jing Wu, Ying Chang, Christopher Tsui and Albert Lin