ADC’s 92nd annual Awards + Festival of Art and Craft in Advertising and Design leaves New York City after 91 years for Miami South Beach

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WExterior2.jpgAfter 91 years in New York City, The Art Directors Club (ADC) has decided to move its annual Awards + Festival of Art and Craft in Advertising and Design to Miami in April 2013.

The 3-day festival, centralised in Miami’s South Beach on April 2-4, 2013, will be based out of the W South Beach (above, left), the Shore Club and the New World Center. The festival will comprise hands-on, interactive, creative workshops throughout each day, parties at the W South Beach and the Shore Club by night, and the Annual Awards Gala celebration. The exact festival programming will be announced in coming months.

newworldcenter.jpgThe festival, the only beachside creative festival in the U.S., will culminate on Thursday evening, April 4, with the ADC 92nd Annual Awards Gala at the New World Center, home of the renowned New World Symphony. Designed by Frank Gehry, the New World Center (left) boasts state-of-the-art technological capabilities and an inspirational artistic space within which the winners of the 92nd Annual Awards will receive their Cubes.

Says Ignacio Oreamuno, executive director of the ADC: “New York is an amazing city and has been the home of the ADC Awards – the longest running in the world – for more than 90 years.

“To keep pace with our international growth, we are moving the Awards Gala to create the best creative festival in North America. No city in the U.S. is better suited for hosting and inspiring international creatives than Miami. The ADC is re-focusing on its core values–the art and craft in advertising and design – and our festival will be the only one to chose if you are a creative professional in any visual communications field around the world.”