Sonal Narain joins iris Singapore planning team

Sonal Narain has left Ogilvy & Mather to join iris Singapore in the Senior Planning Director role.

Narain joins iris with a distinguished career across agencies such as Publicis, JWT and McCann in India, Malaysia and Singapore. She moves to iris after four years at Ogilvy & Mather where she led the planning initiative on projects for major clients such as Health Promotion Board Singapore (HPB), MILO, Kimberly Clark and The Economist.

Her impressive portfolio includes high profile campaigns for the HPB such as “I Quit”, an anti-smoking initiative, “Last Man Standing”, a binge drinking campaign, “Be Positive”, a campaign against the society’s stigma against HIV as well as the noteworthy “The Emobot”, all of which have been recognized at effectiveness awards such as The Effies and the Asian Marketing Effectiveness Awards (AMEs).

“The appointment of Sonal demonstrates the agency’s commitment to even greater work and to serve the needs of our existing as well as potential clients. With Sonal’s extensive experience both locally and internationally in building participation brands, she will be a brilliant addition to the agency and for our clients,” said Craig Mapleston, Managing Director, iris Singapore.

“Working across markets and categories has taught me that we as advertisers or brands can only have significance in people’s lives if we participate in and create culture. And have fun doing so. Iris has proven over time that it is the perfect place for doing so and I look forward to being part of this dynamic network,” shared Narain on her appointment.

Narain will be head the planning in Singapore for Heineken, adidas, Robinsons, Shell and she will work closely with Paul Gage, Regional Planning Director for Asia Pacific on the Diageo account.