Scamp CD Simon Veksner: Sorry, WWF. I think the era of scam may be coming to an end

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Screen shot 2012-09-02 at 8.05.20 PM.jpgScamp creative director Simon Veksner has never had anything against the ethos behind scam. It’s just the lying he didn’t like.

But recently, he’s noticed a few pieces of evidence which suggest that creatives’ excess creative energy is starting to be put to better use.