Bouffant shoot Cadbury spot in China
May 17 2011, 8:20 am | | No Comments
Bouffant director Erik Van Wyk has just completed a spot for Cadbury’s Glass And A Half Productions filmed entirely on location in rural China.
Working with untrained talent did not come without its challenges, although integral to Erik’s vision for balancing respect with a heartfelt connection towards the reclusive and charming monks. The monks were taught to dance over a week and a half and they did not speak english.
“What this endearing group does so beautifully and simply, is reflect humanity back to us. The part of humanity we like,” said Van Wyk.