Suicide in Hong Kong on air

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Greenpeace.jpgCars pump over 3,000 tons of carbon dioxide every day. This is accelerating global warming and gradually suffocating our planet and us. To help turn the tide, Greenpeace wanted to persuade Hong Kong’s 380,000 drivers to stop polluting by launching a campaign via Grey Hong Kong for a Car Free Day.

Credits – Creative Directors: Keith Ho / Brian Ma / Alfred Wong. Art Directors: Brian Ma / Leo Yeung. Copywriters: Alfred Wong / Gyver Lee. Agency Producers: John Lo / Oldfield Lam / Wong Ying Ying. Producer: Nanette A. Baleros. Director: Rick Tsui