Ogilvy Japan appoint three ECDs

O&MJapan.jpgOgilvy & Mather Japan has appoined Takuya Matsuo, David Morgan and Shingo Ichimura jointly to the role of Executive Creative Director to lead its creative department.

"We had conducted a search for a new ECD after Mark Collis' departure last year. During the interim, we had asked them to act as interim ECD's replacing Mark. During this period, we found that they were natural leaders - each in their own way. And, the combination of these 'three arrows' brings us a diversity of creative skills, with a unity of common interest in doing great work", commented Kent Wertime, OMJ's president.
Ichimura joined Daiichishiko (design) in 1988. Worked at Leo Burnett as AD and ACD (from '94) for 10 years since 1989 being in charge of Philip Morris, P & G, FedEx, UDJ, McDonald etc. He joined Ogilvy Japan in 1999 being in charge of IBM's e-business campaign and became a CD.

Matsuo joined Ogilvy from Dentsu in 2004 as CD, after winning Bronze in 2003, and Silver in 2004 at Cannes. He was Creator of the Year in Japan for 3 years in a row since 2005 and selected the first Japanese as a Creator of the Year in Asia Pacific in 2009. Won Gold at Clio (Film Category) for the first time in 12 years in 2009. Matsuo became an Ogilvy Regional Creative Partner in 2007, and was stationed in Ogilvy's Singapore office from 2007 to 2009.

Morgan joined McColl Group (Design, Interior and Architectural Agency London in 1988. In 1993, became CD at Pepe Jeans London, being responsible for all promotional and marketing material globally. In 1998 he joined Claydon Heeley Jones Mason as a head of Art and Creative Director. In 2005, he joined Bates 141 later to be Ogilvy Action Japan as Creative Partner working on Dove, Ponds local and Sunsilk.


Anonymous said:

Congrats to all. But I can't help wonder if this model is feasible. Appointing two is already a two-head monster approach, but three? Maybe the King Gidorah style will work, but he did go down to one Godzilla. Aiiieeeeeee!

Anonymous said:

Monsters, godzilla, ultraman are quite common in Japanese culture. :D Let's give a welcoming hands to 3 of them. Good luck guys! That is Japan and the 3 headed monster might work as most things in Japan are uniquely theirs and always look bizarre in the eyes of non-jap. Go go go!

Anonymous said:

If we don't think it's feasible then it is feasible in Japan.



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