The voodoo that you do, costs artists
April 6 2010, 9:05 am | | No Comments
This outdoor campaign from Publicis India, Mumbai strives to inform people that online piracy has grave repercussions on the very artists they love. Actual dolls were created and then photographed. The voodoo pins in the shape of download cursors were actually pressed onto the posters equating online piracy to voodoo torture.
Credits – Nat. CD: Emmanuel Upputuru. CDs: Vivek Nayyar, Vinay Kumari. Art Director: Siddesh Telang. Copywriter: Tejas Ravindranath. Photographer: Aditya Bobhate. Doll Artists: Madhukar Bonkar, Danica D’souza.
