Spikes Asia – Day one
A total of 363 entries have been shortlisted in the Print, Outdoor, Direct & Sales Promotion, Media and Design categories at the Spikes Asia Festival, being held in Singapore this week.
Of the 1,724 entries from 21 countries submitted in these categories, 112 Print, 136 Outdoor, 49 Direct & Sales Promotion, 29 Media and 37 Design entries have made it through to the shortlist. The judging continues in today with the TV/Cinema, Radio and Interactive shortlists being announced later and the Integrated, Print Craft and TV/Cinema Craft shortlists available on Friday.
The good news is that from what Campaign Brief Asia has heard so far the juries have been generous with the handing out of metal. The bad news is that it seems to that not much new work has made the grade with the work on the walls here very familiar from the winner lists at Cannes and other previous shows.
Forty leading creatives and media experts from around the world make upthe five juries currently judging this year’s Spikes Awards.
The Spikes Asia Festival opened yesterday with a above expected delegate numbers approaching 900.
The Integrated Young Spikes competition also kicked off today with tenteams taking part, and 15 students are attending the Spikes Academysponsored by Cheil Communications.
Last night delegates gathered at Lau Pa Sat Hawker Market to samplesome Singaporean food and tonight 6 ad agencies will open their doorsto delegates by holding parties in their offices.
