Seen+Noted: Life outside the chicken coup

Chickens.jpgKarma Lakeland is an Indian residential project which only has Villas in sprawling green gardens as opposed to all other properties available in the Gurgaon area which are all high rise and with really small living areas. To highlight this fact JWT New Delhi created this outdoor execution.
Credits - Executive Creative Director: Anuja Chauhan. Creative Director: Anupama Ramaswamy, Simran Sahni. Art Director: Anupama Ramaswamy. Copywriter: Simran Sahni. Designer: Manoranjan Mukherjee.

2 Comments

Anonymous said:

that's f**king horrible.
someone call PETA.

Anonymous said:

Relax the birds are fabricated.....just like the ad. Anyway this idea's been done for a property development in HK by Ball Partnership. They did print ads...one of the executions was shoeboxes.

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