Lim promoted to CD at Ogilvy Singapore

Troy Lim, one of Singapore’s hottest young creatives has been promoted to Creative Director at Ogilvy & Mather Singapore. Lim’s award-winning work at the agency has gained him thefifth position on Creative Brief Asia’s list of Top 20 HottestCreatives in Asia this year.

“As we start gearing our creative department to create work in multiple channels, we see a huge opportunity for some real integrated thinking. We see Troy as a big part of that evolution here at Ogilvy,” comments Robert Gaxiola, Interim Executive Creative Director.

Lim was previously the Group Head of Copy and the creative lead on multiple accounts such as SoyJoy, Health Promotion Board, GE Money, Panadol and Prudential. Having worked in Ogilvy for almost four years, he has also worked on accounts such as Dove, DBS, Coca-Cola and Ben & Jerry’s. At Ogilvy, the FHM campaign he worked onwith his team won two Gold Lions at Cannes (achieving third position inthe Cannes agency rankings) and three Gold Pencils at One Show. It wasalso among the world’s most awarded print campaigns of 2007, as rankedby the Gunn Report. The 2008 follow-up to the FHM campaign also pickedup Gold at Cannes and two Silvers at the Clios.

In his new role, Lim will work closely with the creative department to develop multi-channel work for clients. This move will enhance Ogilvy’s 360-degree brand stewardship offering. Prior to joining Ogilvy Singapore, Lim worked at BBDO and Saatchi & Saatchi.