Asia bags nine Yellow Pencils at D&AD

Jeep_Bushman_Eskimo.jpgAsia picked up 9 of the 54 Yellow Pencils that were awarded at the D&AD Awards held last night in London.
Dentsu Inc Tokyo picked up the most with three in the Environmental Design (KDDI Corp), Mobile Marketing (Honda 'Ke-Tai Traveller') and Packaging Design (Ichida Garden) categories. 'WERK No.16: Joe Magee Special' by Work Advertising in Singapore also won two Yellow Pencils, in Graphic Design and Illustration.
Single Yellow Pencil winners were BBDO/Proximity Malaysia in Poster - Art Direction for their Jeep 'Bushman/Eskimo, Husky/Camel, Goat/Crocodile' campaign. BBDO/Proximity Malaysia also received 4 Nominations. (See previous story)
GT Inc Tokyo won for Sagami Condom's 'Love Distance' and HanTang Communications Group in China won for Wptt Contraceptive in Package Design. The final Yellow Pencil went to Bascule Tokyo in the Websites - Interface & Navigation category for Radiohead in WOWOW.

To see Asia's total of Silver Nominations and in-book Finalists click here.

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